Privacy, in plain language

What we collect

What you tell us in conversation, because that’s what advice needs: your city, your rough budget, what you’re shopping for, and the preferences you state, like brands you avoid or priorities such as quietness or battery life. We also keep the recommendations we’ve given you, so we never contradict ourselves or start you over. If you message us on WhatsApp, we see the phone number you message from; that’s simply how WhatsApp works.

What we do with it

One thing: advise you better. Your details personalise your recommendations and mean you never have to repeat yourself. We also learn from anonymised, aggregated patterns (never your identity) to improve the advisor for everyone.

What we never do

• We never sell your data. To anyone, for anything.
• We never share your phone number.
• We never read your contacts. WhatsApp doesn’t allow it, and we wouldn’t want it.
• We never use your data for advertising or ad targeting.

Who else touches your data

Our infrastructure providers (cloud hosting and a database located in India, in the Mumbai region) and the AI providers that process message text to understand your request. They work on our instructions and don’t get to keep or reuse your data. Marketplace links you tap take you to that marketplace, and their own policies apply from there.

Your controls

• See it: ask “what do you know about me?” in the chat and we’ll show you.
• Fix it: tell us what’s wrong and it’s corrected immediately.
• Erase it: ask us to forget everything and it’s permanently deleted within 7 days. Or email founder@shopwise.live.

Retention & security

We keep conversation and preference data while you use Shopwise, so that returning actually feels like returning. Data is encrypted in transit and at rest, access is restricted, and we don’t collect anything we don’t use for advice.

This website

shopwise.live uses privacy-respecting, cookieless analytics to count visits and see which channels bring people here. No advertising trackers, and no cross-site anything.

Who is responsible for your data

Shopwise is operated from India by Eulix Technologies Private Limited (CIN U62013KA2026PTC224544), which is the data fiduciary for the personal data described here under the Digital Personal Data Protection Act, 2023. For any question, correction, erasure request or grievance about your data, write to founder@shopwise.live and a named person at the company will answer you.

Incorporation changed who is legally accountable for the promises on this page. It did not change the promises themselves.